Individual health insurance through the Affordable Care Act’s Health Insurance Marketplace and private exchanges allows people and families to get comprehensive coverage, often with financial help based on income.
In this article, we’ll explain who’s eligible, how enrollment works, and how HRAs are helping more employees get covered.
In this blog post, you'll learn:
- The difference between the annual Open Enrollment period and special enrollment periods (SEPs).
- The life-changing events that trigger SEPs.
- How health reimbursement arrangements (HRAs) like the individual coverage HRA (ICHRA) are driving people to enroll in individual health insurance plans.
Individual health insurance is a type of plan where you pick coverage for yourself and your dependents instead of enrolling in an employer’s one-size-fits-all group plan.
You have several ways to get a plan:
Learn all about individual health insurance in our article.
Before you can enroll in an individual health insurance plan, there are a few key requirements you must meet. These rules ensure you’re legally able to purchase coverage through the Marketplace and private exchanges.
To be eligible for an individual health plan, you must1:
Can't have Medicare coverage. If you qualify for or already have premium-free Medicare Part A, you generally aren’t eligible to enroll in an individual health insurance plan through the Marketplace or any other exchange.
While anyone who meets the basic eligibility requirements can buy a Marketplace plan, your income plays a key role in determining whether you qualify for financial assistance, like premium tax credits or cost‑sharing reductions. Your income also determines if you qualify for Medicaid or CHIP.
The Marketplace uses your income, measured as modified adjusted gross income (MAGI), and federal poverty levels (FPL) to determine eligibility for cost savings2.
You must live in the state where you’re buying a health plan. Each state’s service area determines coverage availability, even if you apply on HealthCare.gov or a private exchange.
You can’t enroll at any time. Limiting enrollment periods prevents "adverse selection," when people only sign up after getting sick or needing expensive care.
You can apply for coverage during3:
SEPs are crucial for enrolling outside the standard window. Here are some common situations that trigger SEP eligibility5:
|
Qualifying life event |
What it means |
|
Loss of coverage |
You lose employer‑sponsored or other qualifying health coverage. |
|
Move |
You move to a new rating area (typically a different county or region). |
|
Getting married, having a baby, or adopting a child |
You get married or add a child to your family. |
|
Gain lawful status |
You become a U.S. citizen or a legally present immigrant. |
|
Leaving incarceration |
You're no longer incarcerated, other than awaiting trial. |
|
The offer of an individual coverage HRA (ICHRA) |
If your employer offers you an ICHRA through Remodel Health, you’ll be eligible for a 60-day SEP to enroll in qualifying individual health insurance coverage. |
Some complex situations can also qualify as life-changing events that trigger SEPs.
They include:
In 2026, 23 million people signed up for Marketplace health insurance coverage, according to the Centers for Medicare & Medicaid Services (CMS)6. Health reimbursement arrangements (HRAs) like the ICHRA are playing a growing role in this trend. While enrollment dipped by 1.3 million from 2025 due to the expiration of enhanced premium tax credits, this still marked the second-largest Open Enrollment period ever.
ICHRAs are employer-funded health benefits that give employees flexibility. Instead of providing a traditional group health plan, employers provide a monthly allowance that employees can use toward individual health insurance premiums.
Here’s how ICHRAs are influencing eligibility and enrollment:
Eligibility for individual health insurance through the Marketplace hinges on residency, citizenship, and timing. ICHRAs are increasingly driving employees to enroll by offsetting costs and offering flexible coverage choices. Remodel Health helps employers confidently launch and manage ICHRAs, making it easier for employees to enroll in coverage.
This article was originally published on Jun 21, 2022. It was last updated on February 26, 2026.
1. HealthCare.gov: A quick guide to the Health Insurance Marketplace, eligibility
2. HealthCare.gov: Federal poverty level (FPL)
5. HealthCare.gov: Special enrollment opportunities
6. CMS: Marketplace 2026 Open Enrollment Period Report: National Snapshot